Built inside the world's green fuel transition.
Radius is a young, specialist agency led by a marketer with 7+ years of experience. Maritime decarbonization is a deliberate specialisation, not a market we drifted into. Every project is shaped by people, from the strategy to the writing and the design — we take deep, technical work and make it communicable and credible to the audiences who need to act on it: boards, charterers, financiers, and regulators.
Our geographic position is not incidental. MENA is building the fuel and infrastructure the maritime transition depends on. Europe is where the buyers, operators and regulators are concentrated. Radius understands both sides of that conversation — and builds the communications that travel between them.
We run our marketing operations on Radius AI, our in-house platform. Your information stays within Radius and is never entered into external AI platforms.
To give technically brilliant maritime companies — across MENA and Europe — the communications fluency to reach the markets, investors and partners that need to find them.
The people behind the work.
Why this industry needs dedicated marketing support now.
The IMO's 2050 net-zero mandate has set a clear timeline. CII grading puts real, annual pressure on every ship operator. The capital is moving — and the organizations that can communicate their technical position clearly are the ones that will close the deals that follow.
of global trade moves by sea — under a hard 2050 net-zero mandate from the IMO
IMO · 2023
decision-makers in the typical maritime B2B buying committee, each needing different evidence
Gartner B2B research
annual grading now directly affects vessel hire rates and vessel valuation — making fuel-pathway credibility a commercial priority, not just a compliance one
IMO MEPC 76
dedicated marketing agencies serving the green bunkering and maritime hydrogen sector before Radius
Market observation
NEOM green hydrogen project — the world's largest planned hydrogen production facility
Saudi Arabia · NEOM
Hydrogen and ammonia pipeline in Egypt's Suez Canal Economic Zone, with bunkering at 5 active ports
Egypt · SCZONE
Of global sovereign wealth fund assets are Gulf-controlled and flowing into this energy transition
GCC · SWF Institute
MENA is not a market Radius observes from a distance — it is part of the ecosystem we work inside. The capital, the infrastructure, the fuel supply capacity, the sovereign ambition: they are here now. At the same time, the buyers, operators and regulators that need to see them are in Europe. Radius sits between those two realities. We help companies on both sides reach the other.